He used to design robots, wind turbines and automation equipment, but he gave up his position as a company executive to join the ranks of entrepreneurs. A chance encounter made him make a decision that changed his life. He is the founder of ZhiRi Intelligence and the chief engineer of intelligent coat rack, Shi Qiqiu.

"Restless, want to start a business"
The weather in Shanghai is changeable and unpredictable, especially since entering the summer, it is cloudy and rainy. Shi Qiqiu, who was still the company's project director at the time, had a chance to hear the department staff complaining about the sudden change in weather and the inability to retrieve the clothes that were sunbathing outside, and then came up with the idea of making a clothes rack that could be lifted up and lowered down, and could be used for drying clothes indoors as well as sunbathing outdoors.

"First time entrepreneur, eat boring loss".
When it comes to the entrepreneurial road, there is a problem that has to be talked about, that is, "which years, the entrepreneurial road you encountered the pit".

Hardware entrepreneurship most will eat some losses in the software above, especially for Shi Qiqiu this kind of bias hardware technology people, software platform is not the field they are good at so, there will be such a pit:

Software development, with a twist.

"Before I spent tens of thousands of dollars to hire someone to develop a software, the result is completely unusable. Then I hired a part-time person to do it, and it still didn't work. Finally just hired a full-time developer, although the thing is done, but the software platform is still in the process of improvement, hardware and software docking control to be optimized".

Seek to embrace the big leg, the leg is thick and the hand is short.

Startups in many cases will want to find some big head of help, despite the limited funds but still willing to go with the industry's leading technology big head of cooperation, but here there will be a pitiful situation, that is, shelling out money to sell technology, may not be able to solve the actual problem.

"With the XX IOT cooperation, hoping to solve our remote docking problem through their Zigbee technology. But the money is given, but the things made are completely unusable, writing emails, making phone calls, all kinds of feedback are like a stone sinking into the sea."

"Entrepreneurs, rely on yourself"
Originally thought that three months to complete the product design to make a product, but it took a full 10 months to make the engineering prototype.

"Now all the hardware features have been realized, it looks very simple, but before that has failed many times, these people can not see."

Indeed, it's often the experiences that seem to be the simplest of all that can be exactly where entrepreneurs spend the most effort.

"Take steering, in general industrial thinking, a servo motor and a steering rod will do the trick. That's what I did at the time, but how much did it cost? A machine ends up costing three or four thousand, and who can you sell it to?"

After constantly revamping the structure, optimizing the design and emptying the brain, the cost problem of the smart hanger has been well controlled. Shi Qiqiu is expected to mass production after the cost of intelligent coat rack can be controlled at a low level, and currently on the market in the sale of intelligent lifting drying racks priced at about 2,000, the price of the general push-pull in 300, hand-cranked price of about 1,000.

"Design, program, approach many people can think of, but the product mass production to minimize the cost is the most difficult point of design."

"Find the problem, think of ways."
Intelligent coat rack here will involve a more serious problem, that is, the safety issue. Working at height, how do you solve the problem of the hanger swinging in the wind? Smart hangers are extended through the window, so what to do when the window is closed or will prevent the hanger from retracting? Summer clothes are lighter in quality, so can the thick winter coats and quilts be hung out as well? What is the maximum load of the hanger?

In fact, these problems have been solved in the research and development process, for which Shiqiqiu has also obtained six patents, such as windproof, anti-collision and other safety aspects of the smart coat rack.

Through technical means to solve practical problems, through the structure optimization to improve the user experience.

"The whole machine can withstand the limit weight of 30 kilograms, in the safety considerations flaunted 15 kilograms, the general household washing machine, a single capacity on about 10 kilograms, 15 kilograms of load-bearing has been able to meet the ordinary household. Single time can dry 20 pieces of clothes."

"In the process of collecting and drying clothes, once there is a window glass obstruction, the relevant sensors integrated in the hanger will sense in time and stop the current operation."

When it rains, can it automatically put away clothes?
Rainy days, can automatically collect clothes, it is reasonable to say that the smart coat rack must be a function, but at present, Shi Qiqiu's products have not been solved.

"Will consider cooperating with Ink Weather to integrate the weather data of Ink Weather into the software, so that it can be realized through big data and precise positioning, automatically collecting and drying clothes."

"Now you can be able to collect and dry clothes on a regular basis through our cell phone APP, and it can also be operated remotely. When the weather is good you can put the clothes out in the sun, and when the weather is bad you can take them back and dry them indoors. If it's suddenly raining, we can fix it. Remote control to collect clothes will be good ...... no matter how far ...... want to collect to collect, want to sunshine do not have to run home."

The road to entrepreneurship is not to return without regret!
The road of entrepreneurship is far more difficult than think about a lot, when I asked Shi Qiqiu regretted it, he smiled intriguingly and said, "To be honest, before really regretted, but now think about it, it's all worth it. Life should go to do something that others have not done, the road of entrepreneurship, is a road of no return, but I do not regret now."